Feedelity

What it does

Feedelity is a product-feed management tool for PPC specialists and ecommerce teams who need controlled, channel-ready feeds without manual catalogue edits. Catalogue ingestion Feedelity imports product catalogues from multiple sources so you can work from a single internal representation. Supported inputs include Shopify (Admin API / custom install), WooCommerce REST keys or store URL, and hosted CSV or XML files; a WordPress/WooCommerce plugin is noted as in testing. Rule engine with previews Apply transformation and selection rules to titles, brands and attributes and scope changes per channel. The platform shows previews of rule effects so you can inspect changes before publishing reusable rules across feeds. Channel-specific outputs and scheduling Generate one feed URL per channel and format (Google Shopping XML, Microsoft Shopping XML, Meta catalogue CSV, TikTok Ads CSV, or custom XML/CSV). Each feed retains its own fetch history and schedule and surfaces the last successful sync time. Publishing safeguards Automated safeguards block publishing when imports are partial, feed outputs would be empty, or a configured “big drop” threshold is exceeded; the system can keep the last successful feed active until a human review resolves the issue. These checks are designed to prevent accidental mass removals or corrupt files from reaching ad channels.