Start with a task you can describe clearly enough to check the result. A script can make that task repeatable, but someone still owns the configuration, permissions and failures. This collection combines script libraries with a specific Performance Max analysis tool so you can choose how much of the workflow to build yourself.
Nils Rooijmans publishes Google Ads script resources and training for PPC practitioners. Start here when you want to understand and maintain a script for a specific recurring account task.
Consider it for
Specialists who want Google Ads scripts and are willing to own their setup and maintenance.
Before you commit
Check each script individually: permissions, supported campaign types, configuration and whether it only reports or also changes the account. Someone still needs to notice failures.
The Flowboost library brings together Google Ads scripts and automation resources. It is a place to look for a focused workflow before deciding to build a custom script.
Consider it for
PPC specialists looking for a script or automation around a defined account task.
Before you commit
Library items have different requirements and access terms. Read the individual documentation and distinguish scripts that report from tools that can change account data.
smec’s PMax Brand Traffic Analyzer is a Google Ads script for investigating brand traffic in Performance Max search-term insights. It supports a more focused discussion of what the available search data contains.
Consider it for
Specialists investigating the brand component of Performance Max search traffic.
Before you commit
Available search-term insights are not a complete view of every PMax placement or query. Review the brand definitions and script instructions before interpreting the output.
