A useful corner of the internet for PPC people.An Alfred Simon project
THE PPC PEOPLE’S TOOLBOX

GOOD TOOLS.
BETTER PPC.

The tools, scripts and communities that make life
in an ad account a little better. All in one place.

110 tools & counting16 ways to work smarter22 with a free optionIndependent directory. Endlessly curious.
FIND YOUR NEXT GO-TO

The directory.

There’s probably a tool for that.

5 analytics & tracking tools
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EDITOR’S PICK

GA4

Google Analytics is an analytics service that helps you measure traffic and engagement across various platforms, like websites and apps. With Google Analytics, you can fine-tune…

EDITOR’S PICK

Google Tag Manager

A free tool by Google that allows marketers and developers to manage and deploy marketing tags (code snippets) on a website or mobile app without modifying the code directly. It…

EDITOR’S PICK

PostHog

How developers build successful products. The single platform to analyze, test, observe, and deploy new features.

Heap

Better Insights. Faster. Heap is the only digital insights platform that gives you complete understanding of your customers’ digital journeys, so you can quickly improve convers…

Mixpanel

Turn data into decisions - Analytics that makes it easy to get answers, make decisions, and show the impact of your product and marketing investments.

GOOD TOOLS DESERVE TO BE FOUND

Built for PPC people?
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