EDITOR’S PICK
BackdropBoost
BackdropBoost is an AI Product Photography tool. Take 1 photo of your product and turn it into an entire catalogue of images. The images you can later reuse on Google Shopping,…
Image automationFree option
✳ THE PPC PEOPLE’S TOOLBOX
GOOD TOOLS.
BETTER PPC.
The tools, scripts and communities that make life
in an ad account a little better. All in one place.
Collected by Alfred Simon ↗PPC specialist. Tool builder. Serial bookmarker.109 tools & counting16 ways to work smarter21 with a free optionIndependent directory. Endlessly curious.
FIND YOUR NEXT GO-TO
The directory.
There’s probably a tool for that.
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EDITOR’S PICK
Flowboost Script Library
The Flowboost Library offers a collection of Google Ads scripts focused on automating and optimizing campaigns, helping marketers enhance efficiency and profitability. Popular a…
Scripts & automationFree option
EDITOR’S PICK
GA4
Google Analytics is an analytics service that helps you measure traffic and engagement across various platforms, like websites and apps. With Google Analytics, you can fine-tune…
Analytics & trackingFree option
EDITOR’S PICK
Google Keyword Planner
A free tool within Google Ads for keyword research and planning. It helps users discover new keywords, analyze search volume, and forecast performance, making it ideal for build…
Keywords & researchFree option
EDITOR’S PICK
Google Sheets
A powerful, cloud-based spreadsheet application that enables data management, analysis, and real-time collaboration. It integrates with other Google Workspace tools and is acces…
ReportingFree option
EDITOR’S PICK
Google Tag Manager
A free tool by Google that allows marketers and developers to manage and deploy marketing tags (code snippets) on a website or mobile app without modifying the code directly. It…
Analytics & trackingFree option
EDITOR’S PICK
Mike Rhodes Scripts
Explore Mike Rhodes’ platform for advanced Google Ads automation tools, training, and resources. Aimed at marketers and PPC experts, it offers specialized scripts, strategies, a…
Scripts & automationFree option
EDITOR’S PICK
Nils Rooijmans Scripts
Discover a curated directory of Google Ads scripts designed by Nils Rooijmans to automate, optimize, and scale your advertising efforts. His blog includes scripts for bid manage…
Scripts & automationFree option
EDITOR’S PICK
PMAx Brand Analyzer
The PMAx Brand Analyzer by Smarter Ecommerce is a script that visualizes the volume and share of brand vs non-brand traffic in your Performance Max campaigns over time. If you w…
Scripts & automationFree option
EDITOR’S PICK
PPCChat
PPC Chat is an online community for professionals involved in pay-per-click (PPC) advertising. It provides a collaborative space where PPC experts, marketers, and enthusiasts ca…
CommunitiesFree option
EDITOR’S PICK
PostHog
How developers build successful products. The single platform to analyze, test, observe, and deploy new features.
Analytics & trackingFree option
EDITOR’S PICK
Power BI
A comprehensive business intelligence tool for data visualization and analysis. Power BI allows users to transform complex data into interactive, easy-to-understand insights, wi…
ReportingFree option
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