A useful corner of the internet for PPC people.An Alfred Simon project
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Updated daily Through 12 Oct 2026
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Creative & ad copy

Find tools for ad copy, creative ideas and asset production. Choose around the part of the process that slows you down, from turning a brief into variants to adapting approved creative for the placements you need.

9 creative & ad copy tools

Available tools

EDITOR’S PICK

Bannerflow

Browser-based creative platform for building, personalizing and publishing HTML5 and multi-format ad creatives.

1 website clickSince 8 Sep 2026, through 12 Oct 2026
EDITOR’S PICK

Hunch

A creative automation platform for producing, localizing and publishing social and catalog ads.

EDITOR’S PICK

Marpipe

Automate generation, multivariate testing, and catalog-level delivery of display and social ad creatives.

1 website clickSince 8 Sep 2026, through 12 Oct 2026

Celtra

A creative management platform for building, automating and activating HTML5, video and data‑driven ads across channels.

Creatify

Convert product pages into short-form ad videos and generate multiple creative variants for social channels.

Smartly

Platform for automating ad creative, catalog-driven creatives and cross-channel campaign publishing.

urltovideo

Turn an ecommerce product page URL into a short marketing video for social ad testing.

1 website clickSince 8 Sep 2026, through 12 Oct 2026

Before you choose

Separate idea generation from production

Decide whether you need help with angles, copy variants, design or producing assets in several formats. Bring an existing brief with the audience, offer and landing page. Compare how much direction each tool needs and whether the resulting assets still communicate the same promise.

Review the claims and the finished asset

Check product details, pricing language, spelling and brand requirements before anything reaches an account. Inspect how text fits each placement and what happens to logos or product images when formats change. Decide who has final approval and how feedback returns to the person preparing the next version.

Build variations you can learn from

Keep track of the idea behind each version. Changing the message, image and offer together can make it difficult to explain the result. Choose a tool that helps you organise versions and export what the campaign needs, then assess production time alongside the quality of the test you can run.

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