A useful corner of the internet for PPC people.An Alfred Simon project
306visitors in the last 30 days
3,186all-time visitors since 26 Oct 2024
Updated daily Through 22 Oct 2026
✳ THE PPC PEOPLE’S TOOLBOX

GOOD TOOLS.
BETTER PPC.

Find Google Ads software, useful scripts and reporting tools for the work you do in an ad account. Browse by job and build a toolkit you’ll use.

Find tools in Claude or Codex
148 tools & counting18 ways to work smarter44 with a free optionIndependent directory. Endlessly curious.
FIND YOUR NEXT GO-TO

The directory.

There’s probably a tool for that.

Browse 6 tool collections by job ↓

148 tools to explore
EDITOR’S PICK

Flowbelizer

Segments Shopping catalog items by performance and exports labeled outputs for campaign workflows.

3 website clicksSince 8 Sep 2026, through 22 Oct 2026
EDITOR’S PICK

Flowboost Script Library

A curated collection of Google Ads scripts for advertisers who copy, schedule and run automation inside their own accounts.

2 website clicksSince 8 Sep 2026, through 22 Oct 2026
4 AI search appearances ⓘSince 14 Sep 2026
EDITOR’S PICK

GA4

Event-based web and app analytics for measuring user interactions, conversions, and cross-platform behavior.

1 AI search appearance ⓘSince 17 Oct 2026
EDITOR’S PICK

Google Keyword Planner

A Google Ads tool for finding keyword ideas, viewing search metrics, and modelling campaign forecasts.

3 website clicksSince 8 Sep 2026, through 22 Oct 2026
5 AI search appearances ⓘSince 15 Sep 2026
EDITOR’S PICK

Google Sheets

Cloud spreadsheet for collaborative data analysis, reporting and lightweight automation.

ReportingFree option
4 AI search appearances ⓘSince 15 Sep 2026
EDITOR’S PICK

Google Tag Manager

Tool for managing and deploying website and app measurement and marketing tags from a central container.

1 website clickSince 8 Sep 2026, through 22 Oct 2026
2 AI search appearances ⓘSince 15 Sep 2026
EDITOR’S PICK

Hunch

A creative automation platform for producing, localizing and publishing social and catalog ads.

EDITOR’S PICK

Lunio

Detect and manage invalid ad clicks across paid search, display and affiliate channels.

Click fraudSee website
1 website clickSince 8 Sep 2026, through 22 Oct 2026
EDITOR’S PICK

Marketing O'Clock

A weekly roundup of PPC, SEO and social media news from the Cypress North team.

1 website clickSince 8 Sep 2026, through 22 Oct 2026
EDITOR’S PICK

Marpipe

Automate generation, multivariate testing, and catalog-level delivery of display and social ad creatives.

1 website clickSince 8 Sep 2026, through 22 Oct 2026
EDITOR’S PICK

Matomo

Open-source web and product analytics for self-hosted or vendor-hosted tracking with built-in privacy controls.

GOOD TOOLS DESERVE TO BE FOUND

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