A useful corner of the internet for PPC people.An Alfred Simon project
THE PPC PEOPLE’S TOOLBOX

GOOD TOOLS.
BETTER PPC.

The tools, scripts and communities that make life
in an ad account a little better. All in one place.

111 tools & counting17 ways to work smarter22 with a free optionIndependent directory. Endlessly curious.
FIND YOUR NEXT GO-TO

The directory.

There’s probably a tool for that.

Browse 6 tool collections by job ↓

111 tools to explore
EDITOR’S PICK

Optmyzr

The modern PPC management software, built for PPC people. A single platform to audit, optimize, automate, and report on paid media campaigns that grow your business.

PPC managementSee website
EDITOR’S PICK

Osano

With real-time compliance monitoring and a dedication to ethical data handling, Osano simplifies data privacy management. Their solution ensures businesses stay compliant as reg…

EDITOR’S PICK

PMAx Brand Analyzer

The PMAx Brand Analyzer by Smarter Ecommerce is a script that visualizes the volume and share of brand vs non-brand traffic in your Performance Max campaigns over time. If you w…

EDITOR’S PICK

PPC Hub

Join The PPC Hub and become the best Google Ads Specialist you can possibly be. Upgrade your skills, stay up to date with all the latest developments, and join a global communit…

CommunitiesSee website
EDITOR’S PICK

PPC OS

AI agents that audit Google Ads accounts and generate prioritized fixes and deliverables.

EDITOR’S PICK

PPCChat

PPC Chat is an online community for professionals involved in pay-per-click (PPC) advertising. It provides a collaborative space where PPC experts, marketers, and enthusiasts ca…

CommunitiesFree option
EDITOR’S PICK

PostHog

How developers build successful products. The single platform to analyze, test, observe, and deploy new features.

EDITOR’S PICK

Power BI

A comprehensive business intelligence tool for data visualization and analysis. Power BI allows users to transform complex data into interactive, easy-to-understand insights, wi…

ReportingFree option
EDITOR’S PICK

Producthero CSS

Number 1 Rated and mosrt used Google CSS Partner. A Google-approved Comparison Shopping Service (CSS) that offers lower Google Shopping ad costs by bypassing Google’s CSS fees.…

CSS partnersSee website
EDITOR’S PICK

Producthero Labelizer

A tool that enhances Google Shopping campaigns by automating custom labels based on product performance and attributes. Labelizer helps marketers improve targeting, optimize bid…

EDITOR’S PICK

Search Marketing Community

The "Search Marketing Community" WhatsApp group is a vibrant, free space for professionals and enthusiasts in search marketing—whether you're focused on SEO or SEA. Join an acti…

CommunitiesFree option
EDITOR’S PICK

Semrush

A leading keyword research and SEO tool for comprehensive digital marketing insights. Semrush enables users to find high-ranking keywords, analyze competitors, track rankings, a…

GOOD TOOLS DESERVE TO BE FOUND

Built for PPC people?
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